Ansoff Matrix is a crucial strategic Instrument to come up with long term strategies for DRW Systems from the case solution. It helps make your mind up whether a corporation need to go after upcoming enlargement in new markets and solutions or must it center on existing markets and goods. The Group can penetrate into existing marketplaces with its present items. This is referred to as market penetration system. The Group can produce new merchandise for the present market place.
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The tactics devised and included in the DRW Systems case memo should have a blue ocean approach. A blue ocean system is a method that requires firms trying to find uncontested market spaces, that makes the Levels of competition of the business irrelevant.
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